Client
The Freshwater Trust
Agency
Brave New Day
Role
UI/UX
Credits
Creative Direction: Alisa Jones
Development: Clover Partners
Mapbox Styling: Brian Kerr
The Freshwater Trust focuses on tech-driven and data-backed solutions to help protect and restore freshwater ecosystems.
They sought a website redesign that would update and organize their information-heavy content to better serve project partners, researchers, and donors. The result is a modular website that visually conveys their tech-forward approach.
The new site has two parts:
Impact Explorer Microsite
Main Website
Impact Explorer Microsite
This interactive map allows users to zoom in and explore the river basins where TFT works and the specific conservation efforts they've made.
Main Website
Color, subtle linework, and imagery bring the main site to life.